Personally, I’m excited to see what Jaguar has in store. This 'teaser' is just the beginning, with their new design vision unveiling next month. They’re choosing bold over safe, and the buzz proves it. Honestly, when was the last time Jaguar had us all talking this much? Bold moves like this are how brands stay relevant.
I've purchased several items from Leset (all secondhand) and I am 100% converted. The failure in the partnership with Madewell is that the pieces are the exact pieces they've always sold at the same price point. I *think* it's $10 cheaper to get a set at Madewell then direct but I was looking for them to do something that feels unique. TBH it's a Madewell failing not a Leset one; the Madewell brand is becoming so vanilla that it hurts.
Personally, I’m excited to see what Jaguar has in store. This 'teaser' is just the beginning, with their new design vision unveiling next month. They’re choosing bold over safe, and the buzz proves it. Honestly, when was the last time Jaguar had us all talking this much? Bold moves like this are how brands stay relevant.
I've purchased several items from Leset (all secondhand) and I am 100% converted. The failure in the partnership with Madewell is that the pieces are the exact pieces they've always sold at the same price point. I *think* it's $10 cheaper to get a set at Madewell then direct but I was looking for them to do something that feels unique. TBH it's a Madewell failing not a Leset one; the Madewell brand is becoming so vanilla that it hurts.
Jaguar’s rebrand is such a stunning failure…like where is *the car*?