5 Comments

Great insights on Abercrombie. Victoria’s Secret should take a page from their playbook

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100%. I think VS is trying to reinvent (seems that way based on their Alix Earle collab) but feels like we need to see more, especially on the product innovation front..

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Jun 19Liked by Sabena 🪄

Continuing to love this series, Sabena!!

On investors and CPG, Whitney Port has a collab with a low-dose CBD gummy brand which is also interesting in that brand ambassador/product advocate/target audience user way.

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such a good example! love Whitney Port.

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Read and loved every word as usual!!!!

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